Trip of a Lifetime - Whitecap Alpine with Jones Snowboards
I had to pinch myself!! I still can't believe I got to join Jeremy Jones on a 4 day splitboard adventure to Whitecap Alpine. It was a dream come true! Elissa...
What's happening at Freeride?
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Beyond Medals
Fresh Beyond Medals outerwear has landed for winter. Easily some of the crew's favourite styles in this collection.
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Souvenir
The latest Winter 2027 arrivals from Souvenir have dropped in store & online. Limited quantities! Gear up before your size sells out!
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Yeti
Shop the latest colours of Yeti drinkware and coolers. Whether you’re packing up for the weekend or upgrading for Back To School, the newest YETI gear is here and ready for whatever you've got planned!
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New Balance
New Balance Numeric and Lifestyle just landed for men and women. Clean looks, proper skate feel, and built to hold up session after session.
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Surf Impact Vests
The latest wake vests from Follow are here. Shop the newest arrivals and get ready for summer on the water!
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Trip of a Lifetime - Whitecap Alpine with Jones Snowboards -
Size Guide - SnowboardsSize Guide - Snowboards
There is a common myth that your board should stand as tall as your chin and not go above the height of your nose. Although the right size board might do...
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Tips to Perfect Your Stance
Tips to Perfect Your Stance
Some riders like to set it and forget it, some are constantly switching it up given the type of day ahead. Your stance is specific to YOU and it'll improve your...
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The 25cm Rule
The 25cm Rule
February is a big month for potential snow storms in the Okanagan. Some of us plan our vacation time around this month hoping not to miss a deep day. This February, our local mountain, Apex,...
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Opening Day Checklist
Opening Day Checklist
Everyone knows opening day can be hectic so we've created a list to get you set! A Few Days Before Make sure you haven't forgotten about any broken parts...
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Nitro + Freeride
Nitro + Freeride
As one of Freeride's shop staff and snowboard tester, I’m lucky enough to get the opportunity to test out pretty much every board we carry. Sometimes a test day includes...
